When it comes to creating and distributing art and work that matters, what distinguishes people who flourish and those who flounder?

Are there five foundations to flourish? It’s an audacious premise. But let’s break it down.

I have worked with, spoken with, and talked to thousands of people who desire to excel at what they do, how they do it, and how they live while doing it. For over 25 years I’ve worked either as a creativity consultant, story consultant, teacher, book strategist, book editor, brand identity and communication strategist, and instigator of a meet-up for creatives in the Hudson Valley north of New York City.

Most of the ones I work intimately with ultimately flourish. A few have floundered and fallen away. “Why?” I wondered.

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